The Visual Elements – the foundations of creating impactful slide

I never would advise anyone to start the process of creating a presentation by opening PowerPoint. However, you may be at a that point when putting visuals/slides together is the next step in your process. (or improving some existing visuals). If that is you… this is for you.    You can download it here:    

Continue Reading

Your dilemma…thinking like a template.

I was recently working with a client and asked her to write out the structure for her presentation.  This included her main message, her content and content chunks. She sent me a good initial outline as to what she wanted to say, but it’s how she organized it that was most fascinating to me. She organized it as slides, even though her presentation outline was all text in an email. The outline was what she thought should be on each slide. The title for each section started with Slide #1, Slide #2 etc. Under each slide number was a topic title and some bullet points. Dam you Microsoft! Her default… Read More

Continue Reading

So…what’s your point?

Think about the last presentation (or webinar) you attended; what was the presenter’s point? Designing a presentation around the most important point (a single message) greatly increases the chances that the audience will remember that message over time. Therefore, presentation design starts with crafting a clear concise message. One mistake presenters often make is to assume an audience can remember multiple “takeaways”. The old saying is true; if everything is important then nothing is important. I follow a message crafting method that I learned from Dcode Communications several years ago.  The method is based on the statement What I really want you to understand is _______ .  The you is… Read More

Continue Reading