I just returned from a 3 day meeting in Orlando. Over 3000 people attended and, as you would expect, there were lots of presentations. The presentations were like most presentations, but I noticed something interesting. Many of the presentations contained a story, and the stories had a noticeable effect on …
Read More“A Perfect Pitch” and the YOU Factor
“A Perfect Pitch” (2006) is a book written by Jon Steel. The book impresses upon the reader the importance of presentations or “pitches” http://tinyurl.com/4vg645e The final chapter of the book includes a case study called “A Perfect Pitch”. This case study describes the London Olympic Committee’s final presentation in their quest to become the host city …
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