Designing Sales Presentations – the seminar.

 “The biggest mistake made by most sales professionals in the field today is that our presentations have become too informative rather than persuasive.” Terri Sjodin- Sjodin Communications  Most sales people do not give “sales” presentations Presentations typically fall into one of three categories across the presentation type spectrum, informative, persuasive or a mix of the two. Most sales people give informative/product presentations (often designed by the marketing department), with lots of information and little to no persuasive elements – this can make them boring when they need to be interesting and persuasive. Many sales people feel that something is missing from their presentations. They know that the goal of a sales presentation… Read More

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