The remarkable reason why so many presentations are boring.

I climbed to the summit of Mount Stupid on October 15th 2007. At the time I was attending a course on presentation design/delivery sponsored by IBM. I was looking for some “tips” to improve my presentations. But I didn’t believe that the course would offer much. After all, I had been presenting for years. I was very confident I was a good presenter. And yet, by the end of the first day of that course, I fell into the Valley of Despair (see below). I realized, even after all the years of experience, I knew almost nothing about giving presentations. I was a living breathing example of the Dunning Kruger effect.

(Graphic and terminology adapted from the Xonitek blog, Lessons from Mt. Stupid)

When people are incompetent in the strategies they adopt to achieve success and satisfaction, they suffer a dual burden: Not only do they reach erroneous conclusions and make unfortunate choices, but their incompetence robs them of the ability to realize it.                                                                                  Dunning and Kruger

David Dunning and Justin Kruger first observed the effect in a series of experiments in 1999. They were psychologists in the department of psychology at Cornell University. They found that people can grossly overestimate their ability in some skill areas. This phenomenon of over-estimating competence was seen in a wide range of skills. This included things like the practice of medicine to playing chess. I believe the Dunning-Kruger effect is also seen in giving presentations.

Surveys of participants of my “Win Your Presentation” workshops show evidence of the effect. The surveys often show a good level of confidence in their presentation skills. This is often contrary to the level of training and knowledge in these same skill areas. Also, surveys show presenters rate the majority of presentations they attend as audience members as only OK or even boring. Again, this is in contrast to how they rate themselves. These contradictions are seen across a wide range of presenting experience.

The Dunning – Kruger Effect could be a major barrier to improvement for many presenters. Presenters under the Effect, may be the cause of the infamous “death by PowerPoint”. They don’t know what they don’t know. And since they don’t know, they have no way of assessing their own skill level.

Since that day in October of 2007 I have been climbing the Slope of Enlightenment. The goal of my “Win Your Presentation” workshops is to help others reach the summit of Mount Stupid. They can then descend to the Valley of Despair. It’s only then they can begin their climb up the Slope of Enlightenment. The result being a knowledge and skill level where they can go out and win their presentations.

See you on Mount Stupid?

Joe Pops
R2BB

Why not put an end to boring communication?

Here is where I share my ideas and comments about human to human communication. I am mainly interested in communication in a organizational setting. My primary focus is on presentation design and delivery. But I will also be exploring storytelling, writing and some basic design principals. These seem to be undervalued areas of communication in our organizations.
 
I focus on sales presentations at my Win Your Presentation site. So if you are selling an idea, product or service you may want to check that site out as well.
 
I belief that organizations that communicate better perform better. Boring ourselves, our clients or customers is not OK anymore. Please let me know what you think. I am always interested in new perspectives.

Joe Pops

R2BB

How you can kick the CRAP out of (or is that into?) your presentation visuals.

crap

Robin Williams (the designer and Shakespeare aficionado – not the comedian) has written two books on graphic design. The books are full of tips and insights that will take your presentation visuals to the next level. She created The Non-Designer’s Presentation Book for people who create their own presentation visuals (slides).   It walks you through creating slides using professional design concepts.  I highly recommend it.
 
Her other book is the Non Designer Design Book.  This book is for people who need to design professional looking documents. It’s targeted at people who have no background or formal training in graphic design. People who from time to time need to put together things like newsletters and pamphlets. It’s for anyone who understands that an attractive document gets more attention.
 
In this book she introduces the basic design concepts that spell the rather interesting acronym CRAP. The acronym stands for contrast, repetition, alignment and proximity.  I believe that your slides need to have CRAP. These design concepts generally used in documents also work for slides.
 
Check out either or both of her books. The tips and knowledge will help you create much more impactful presentation visuals.

Joe Pops

R2BB